Call it the brick-and-mortar versus e-commerce problem. However, merging the two offers an opportunity to create a truly personalised experience both online and offline, which is why personalization is a top priority for organizations in 2018. Research shows that nearly three out of four consumers responding to personalized offers, recommendations or experiences.
Read MoreAccording to the people at Brooks, I am not a runner. I am a self-defined runner. Only people that run in a run in a competitive and professional sense can call themselves a runner, says Jim Weber the company's CEO. Around 28 million American run regularly but do not race. They run for personal reasons.
Read MoreAcne Studios is a thoroughly modern fashion brand that is based in Stockholm, where it was launched in 1997 by a media agency who made 100 pairs of jeans to gift to friends. Since then it has moved from a denim label to become a high-fashion brand that shows collections in Paris and has shops that look like art galleries.
Read MoreInvestor interest in the streetwear space is growing rapidly. After Supreme joined forces with The Carlye Group, highly influential streetwear and youth culture title Highsnobiety has raised an USD 8.5 million Series A round led by London-based venture firm Felix Capital, with additional details on the deal remaining undisclosed. Highsnobiety plans to use the new funding to help scale its branded content, e-commerce and events businesses.
Read MoreSelf-love is a tricky issue, and the right amount of it has always depended on perspective. I have healthy self-esteem; you’re a bit full of yourself; he’s a total narcissist. But in a world where you can buy a stick to hold your phone at the approved distance to take a photograph of yourself, has it all gone a bit too far?
Read MoreIt was in September last year that Hamilton revealed that for health and environmental reasons, he was to become a vegan, removing all animal-based products, such as meat, seafood, dairy, even honey, from his diet. Many people questioned this mid-season lifestyle change. They talked of the potential harm to his "racing edge," due to a possible drop in testosterone, the lack of protein, iron and Vitamin D deficiency. However, the dietary change did not do the 32-year-old any harm. Two months after announcing his switch, Hamilton won the world title, creating history in the process by becoming the first Briton to win four F1 world titles and made Hamilton feel "better than ever".
Read MoreSalad. Suitcases. Razors. Face wash. None of these products typically race eyebrows and inspire enthusiasm. However, when associated with certain fast-growing ventures, the reactions may change. Sweetgreen’s Nicolas Jammet, Away’s Jen Rubio, Walker & Company’s Tristan Walker, and Glossier’s Emily Weiss talk to Fast Company about creating products that provoke passion.
Read MoreIn 2005 Petrus Palmér co-founded the studio Form Us With Love straight out of design school in Sweden. By 2012, FUWL’s clients already included Ikea, Cappellini, and Muuto. It was hard to imagine how things could go better, but Palmér felt a nagging discontent in what he was doing. He was stuck between designing for the biggest mass market imaginable or for the 1% who could afford a USD 10.000 couch.
Read MoreAn Instagrammer with over 1,000 followers can get paid upwards of GBP 130 for a single promotional post. Big social media stars with hundreds of thousands of followers can make thousands from one post. Being an Insta influencer is now a bona fide career. More so, as Instagram has started to allow its user to shop-as-you-scroll by adding a new level tools and nurture the Instagram’s billion-dollar influencer economy.
Read MoreWhat exactly is digital M&A and how does it compare with garden-variety deal making? The buzz in the world of mergers and acquisitions these days around technology and digital businesses. BCG latest report conculded that one out of every five transactions has a clear link to some form of technology.
Read MoreThe future of brick-and-mortar bookstores has been in peril for at least a decade. But whether you are actually shopping for a book or not, you might actually find yourself wandering into a bookstore by accident. Fashion brands, from French icon Sonia Rykiel to New York City-based Warby Parker, or concept stores like Colette and 10 Corso Como are curating books not as objects to read but as objects of décor.
Read MoreRay Dalio, founder of the world’s largest hedge fund, is known as much for his unique approach to corporate culture as he is his investment philosophies. After founding Bridgewater Associates in 1975 at the age of 26, Dalio began chronicling the reasons behind every business and leadership decision he made, a 40-year exercise that culminated in his recently released book Principles. In a recent discussion with Goldman Sachs, Dalio describes the two predominant themes that have framed these principles and thus shaped the culture at Bridgewater over the years – idea meritocracy and radical transparency.
Read MoreWhat most people do not see in TBH, an app sold for around USD 100m to Facebook, only nine weeks after its launch are that it requires hard work and overcoming failure before successful deploying an app. Whilst the time to exit was short for TBH, it was most certainly not an overnight success for the makers behind the app.
Read MoreSpeaking of the death of retail and the end of physical shopping experiences, in late November Alibaba was investing announced that it invested nearly $3 billion for a 36% stake in China hypermart operator Sun Art Retail. It looked like the Chinese e-commerce titan was copying a page from Amazon’s strategy plan, after Jeff Bezos’ company stunned U.S. supermarket operators by acquiring high-end grocer Whole Foods for more than $13 billion.
Read MoreTo understand Amazon’s role, let’s take a closer look at how WyzeCam leveraged the power of Amazon. Wyze’s device sells for $20 plus shipping if you buy directly from the company’s website or $30 on Amazon, where members of the company’s Prime service can get it delivered within two days. Nest’s and Netgear’s comparable indoor cameras sell for around $200 each. Similar to its branded competitors, Wyze Labs' gadget is a small, internet-connected video camera, which one might use for security or to keep an eye on your dog or your baby. The single biggest difference is that it is being sold for an unbelievably low price of $20.
Read MoreEurope’s biggest commercial property company is to buy Westfield, the Australian company behind the UK’s two highest-earning shopping centres, in a $25 billion deal that will create the world’s largest mall operator. French Unibail-Rodamco plans to roll out Westfield centres in Europe and the US. The planned tie-up comes as the growing number of people buying items online, fuelled by Amazon, forces shopping centre operators to focus on their best assets.
Read MoreTwo years ago, I had witnessed the start of the Ultra-Trail Du Mont Blanc. I left Chamonix with the goal to run the epic race in 2018. It became my dream and I turned the journey towards it into my personal ascend of Mount Everest. A few weeks ago, I signed up and I read about the opportunity to support a charitable organisation, as part of the admission and registration process. While running more often than not is an individual sport, I like to add a social team element to my sport. I want to use my undertakings as an outlet to mobilize people and to open their eyes for important issues.
Read MoreAs 2017 was heralded to see the death of retail, as boutiques and department stores were closing its doors driven by changing consumer habits, price wars and the threat of Amazon, high-end e-commerce remains a bright spot in the shopping landscape. Online luxury sales jumped by 24 percent this year, according to a recent study by the consulting firm Bain & Co. and the online sales of personal luxury goods are expected to make up 25 percent of the market by 2025.
Read MoreBelonging has always been an essential ingredient in the business of brand building. However, as attention spans decline, the use of multiple screens rises and fragmentation grows, this fundamental need has been increasingly on our minds. What does this erosion of “belonging-ness” mean for individuals, society and businesses? How have and will these shifts change people’s expectations of brand experiences and the role brands play in their lives?
Read MoreTechnology-savvy Millennials are seen by many in the travel and tourism industry as the new key segment to generate much of the targeted growth in the coming years. And, those 1.8 billion people worldwide do display particular characteristics that will heavily influence the future. According to recent data, Millennials are more optimistic and plan to travel more frequently and spend more on travel than boomers in the next five years. This global generation seeks authenticity and is very adaptable yet also has come of age with a built-in expectation of having control of their activities. They want to experience new cultures, blend experiences across different types of trips, encounter and engage with local people and have authentic experiences.
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